A) If they’re pretending all this primetime stuff is in “real time,” get all your affiliates in line. The NY NBC channel is reporting all the results before the primetime coverage. As in, if you turn on your TV 5 minutes early you’ll see everything. I don’t care about being spoiled, but I know some people do.
B) Show it as live. For example, in gymnastics we should see everything the American team does and then highlights and lowlights from other teams. Last night with the men, I don’t think we saw a single man, US or otherwise, on the rings. Just because we weren’t going to medal doesn’t mean we don’t want to live the highs and lows along with the team. That’s what makes the Olympics fun.
C) DEAR GOD STOP WITH THE BACKGROUND/STORYBOOKING. Just fucking show the events with some (non-inane) commentary. Backstory is for when it’s live and there’s time to kill. Especially when the preproduced stories are so DUMB.
“Chad Ochocinco has officially changed his name back to Chad Johnson," says a posting on Johnson’s website, ocnnreport.com.
“The main reason behind the name change was due to his marriage to Evelyn Lozada. The couple preferred Evelyn’s last name to be a real name and not the fun ‘Ochocinco’ character we have come to love,” the ocnnreport post says.”—